Question: Which famous international brand started as a company known as Echo Bay? Answer: eBay Question: What is the name today of the famous German brand that was founded in the 1930’s by Adi Dassler when it was know merely as Dassler? Answer: Adidas Question: In 1999, two British men started a fashion business which copied clothes worn by popular celebrities. What is the name of the brand they created? Answer: ASOS It originally stood for As Seen on Screen Question: Which brand name is an abbreviation of the two Danish words leg godt, meaning play well? Answer: Lego Question: One of the biggest companies in the world started with the name BackRub. What is its name today? Answer: Google The original name was never going to work but then someone suggested Googolplex which means 10 to the power of googol, and googol means 10 to the power of 100. Liking the suggestion, the business owners searched to see if the domain google.com was available not realizing their incorrect spelling. Afterwards they decided they liked the new word that they had created. Famous Brands